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Events for September 11 - March 6 › Virtual

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Cyber Awareness Training for Your Business

Virtual – Zoom

Cybersecurity awareness is essential for all businesses regardless of size. Your employees are the first line of defense in protecting your digital information and your business from hackers. This training will focus on the latest online threats such as phishing, malware, and ransomware. During this session the Virginia SBDC Cybersecurity Advisor, Tom Stamulis, will provide an overview of the latest threats along with tips that every employee can use to protect your network.

Success through e-Commerce

Virtual

Join us if you’re interested in pivoting more of your efforts to ONLINE SALES This session will cover: The variety of websites available, the possibilities for upgrading yours to better accommodate online sales and the estimated costs to accomplish this! The various e-commerce platforms available and how to select the best based on your specific business needs. How to setup and manage your online storefront or service portal and how to use data and marketing to maximize returns. Instructor: Cameron Nelson, Chief Digital Advisor, Virginia SBDC and CV SBDC

Password Management

Virtual

Do you have a system for managing passwords? If you answered NO or if you are unsure then your business is vulnerable to cyber attacks. Virginia SBDC Cybersecurity advisor, Tom Stamulis, will show you how to implement the processes and techniques in a how-to workshop to help protect your critical information. This workshop will cover: How to set up complex password requirements for Mac and PC Commercial and free password managers Each 45-minute workshop is limited to 15 people. This workshop is set up for small group interaction and discussion. To protect the sensitivity of the information shared, these sessions will not be recorded.

Fundamentals of Setting up a Secure Network

Virtual

Is your network secure? If you answered NO or if you are unsure then your business is vulnerable to cyber attacks. Virginia SBDC Cybersecurity advisor, Tom Stamulis, will show you how to implement the processes and techniques in a how-to workshop to help protect your critical information. This workshop will cover: Dangers of an insecure network What makes up a secure network Benefits of a secure network Commercial and free security devices Each 45-minute workshop is limited to 15 people. This workshop is set up for small group interaction and discussion. To protect the sensitivity of the information shared, these sessions will not be recorded.

Craft Beverage Finance – What You Need To Know Before Speaking With Your Banker

Virtual – Zoom

It takes significant financial wherewithal to enter and succeed in the competitive craft beverage industry, but it's not always clear what it takes to raise capital. In this webinar, Virginia SBDC Craft Beverage Assistance Manager Chris Van Orden will ask Jason Sleeman, VP of Craft Beverage Lending at United Community Bank, what he looks for when working with craft beverage clients. The free-flowing conversation will touch on key ratios, benchmarking, revenue projections, and other important information that you'll want to have prepared before approaching a lender. New and existing breweries, wineries, cideries, and distilleries all stand to benefit from this informational webinar. Register today! Webinar presented by The Virginia SBDC Craft Beverage Assistance (CBA) program. Visit the CBA program page for more information. https://clients.virginiasbdc.org/workshop.aspx?ekey=900410084

Virginia SBDC: Learn the Basics of Google Ads

Virtual – Zoom

Let's talk about Google Ads and how to get started! In this workshop you will learn how to reach more customers and grow your business with Google Ads. In this session we’ll talk about: How to create an account and set up an ad campaign How to write great ads, refine keywords, and include ad extensions How to measure success

National Institutes of Health SBIR/STTR Proposal Prep WEBINAR

Virtual – Zoom

This workshop is a must if you are considering a National Institutes of Health (NIH) SBIR or STTR submission. In addition to up-to-date information on the SBIR/STTR programs, you’ll receive detailed instruction on developing a competitive proposal for NIH’s SBIR/STTR program. Session Topics Include: An overview of the SBIR/STTR programs, including eligibility, and sources of funding; Registration process necessary for submission; An introduction to NIH, and essential information for selecting an institute appropriate for your technology; How to contact and communicate with program officials; How to approach each section of the proposal; NIH Proposal Prep: Understanding the NIH review process, writing your Specific AIMS page, research strategy and preparing proposals components for maximum impact, other critical details of the proposal; the importance of your team, facilities and budget; Strategies for targeting your proposal to meet the reviewers’ expectations; Common pitfalls, how to avoid them, and more! This session is funded in part through a cooperative agreement with the U.S. Small Business Administration. Instructors: Andrea Johanson, Ph.D, Principal Consultant, BBC ETC Megan Varnum, Ph.D, Principal Consultant, BBC ETC TIME: 8:30AM-2:00PM COST: Virginia based companies/Va. University $25; All Others $75 REGISTER HERE

Virginia SBDC: Pitch Preview

Virtual – Zoom

Virginia early-stage innovative entrepreneurs: Charlottesville Angel Network (CAN) and Virginia Small Business Development Center (VSBDC) have joined forces to help you polish your pitch presentation. CAN and VSBDC are offering four pitch practice opportunities in 2021, with accredited angel investors in attendance. This is the final event in the 2021 series. There is no cost to participate and presenter(s) will leave with actionable feedback from these angel investors. Five applicants will be selected for each Pitch Preview event, held the first Thursday of the selected months, between 12:00-3:00 pm. Attendees commit to thirty-minute time slots consisting of: 5 minutes to join and meet angels, 15-minute pitch, and 10 minutes for feedback. The November 4 event will most likely be a virtual event hosted on Zoom; hosted by Central Virginia SBDC in Charlottesville, VA. More details will be provided regarding location closer to the event date. **This is not an application for funding or a formal presentation to request investment.** For more detailed qualification information and to apply, please read, and if eligible, submit an application for consideration in the program. If you aren’t sure if you are ready or if you should apply, emailcontact@cvsbdc.org to complete a request for counseling form for a confidential meeting. Deadline to apply: October 25 at midnight. APPLY for November 4 Event: Pitch Preview Application - November 4, 2021 (google.com)

Writing your Specific Aims Page for NIH SBIR/STTR WEBINAR

Virtual – Zoom

Your Specific Aims page is a critically important component of your SBIR/STTR application and typically the first page reviewers read. Yet, this one page is often the most difficult section to write! You need to “hook” the reviewers from the start as well as provide key information about your technology, the innovation and your team. This session reviews how to structure your Specific Aims page in a meaningful way. Presented by: JoAnne Goodnight, former NIH SBIR Program Director This session is funded in part through a cooperative agreement with the U.S. Small Business Administration. TIME: 10:30AM-Noon COST: Virginia based companies/Va. University FREE; All Others $50 REGISTER HERE

Make Better Business Decisions with Analytics

Virtual – Zoom

Join us as we discuss and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. We will discuss using Google Analytics to help you collect and interpret real-time information, review some of the reports and terms used so you can learn more about your target audience and how to achieve your business goals. During this session we will: Identifying business goals (and how you plan to use your online presence to achieve them) Incorporating data into your plan · A focus on introducing Google Analytics and how to use this tool to make better business decision

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