Ongoing

Cyber Awareness Training for Your Business

Virtual – Zoom

Cybersecurity awareness is essential for all businesses regardless of size. Your employees are the first line of defense in protecting your digital information and your business from hackers. This training will focus on the latest online threats such as phishing, malware, and ransomware. During this session the Virginia SBDC Cybersecurity Advisor, Tom Stamulis, will provide an overview of the latest threats along with tips that every employee can use to protect your network.

Success through e-Commerce

Virtual

Join us if you’re interested in pivoting more of your efforts to ONLINE SALES This session will cover: The variety of websites available, the possibilities for upgrading yours to better accommodate online sales and the estimated costs to accomplish this! The various e-commerce platforms available and how to select the best based on your specific business needs. How to setup and manage your online storefront or service portal and how to use data and marketing to maximize returns. Instructor: Cameron Nelson, Chief Digital Advisor, Virginia SBDC and CV SBDC

How to Generate Leads Using Digital Marketing Tools

Virtual – Zoom

Turning online activity into sales can boost your revenue and profits. In this roundtable event you will hear from other local business owners about how they use digital media to grow their business. They'll share what tools and process helped them increase the number of prospects in their sales funnel. This live session will cover: What B2B techniques work to attract large enterprise buyers How B2C, social selling and influencers can increase retail sales How to use a customer relationship management system and curated content to merge lead generation and in person prospecting How to use paid social media for special event marketing. Join our panel of SBDC advisors and clients to learn how you can leverage these same tools to drive growth and profitability in your own business.

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