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Events for November 7 - March 7, 2023 › SBDC

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Cyber Awareness Training for Your Business

Virtual – Zoom

Cybersecurity awareness is essential for all businesses regardless of size. Your employees are the first line of defense in protecting your digital information and your business from hackers. This training will focus on the latest online threats such as phishing, malware, and ransomware. During this session the Virginia SBDC Cybersecurity Advisor, Tom Stamulis, will provide an overview of the latest threats along with tips that every employee can use to protect your network.

Success through e-Commerce

Virtual

Join us if you’re interested in pivoting more of your efforts to ONLINE SALES This session will cover: The variety of websites available, the possibilities for upgrading yours to better accommodate online sales and the estimated costs to accomplish this! The various e-commerce platforms available and how to select the best based on your specific business needs. How to setup and manage your online storefront or service portal and how to use data and marketing to maximize returns. Instructor: Cameron Nelson, Chief Digital Advisor, Virginia SBDC and CV SBDC

Understanding the Food Industry Business

Virtual

Join Us to learn and understand the REGULATIONS in place for anyone who (1) Owns an Existing Food Business or (2) Desire is to Start a Business in the Food Industry. We will share the steps to take and a few tips on what not to do. The Presenters are Experts in their Field. If you need to refresh Food Industry Guidelines to adhere to the guidelines, you don’t want to miss this information session! Everyone must register in advance to attend.

Cybersecurity Awareness Month: How to Get your Business Involved

Virtual

Since, 2004, Cybersecurity Awareness Month has been a collaborative effort between government and industry to ensure that businesses have the resources they need to protect their critical information. Over 3000, companies, schools’ governments and non-profits joined the 2020 campaign as Champions. Join us to learn how you can be part of the 2021 campaign and receive free resources to help educate your employees, customers, clients, vendors and partners about cybersecurity awareness.

Future Proofing Your Business with Blockchain

Virtual – Zoom

FOMO on blockchain for your business? We’ve got you covered. We demystify blockchain in this illustrative program that includes a panel of experts to answer your questions. This session will cover: Introduction to Blockchain Blockchain vs. bitcoin - how are they different? How Blockchain can be used for Small Business Accepting cryptocurrency as a form of payment Use of smart contracts Using blockchain to raise capital Looking towards the future of Blockchain Technologies Moving towards cryptocurrency as national currency Industry Applications Safety and Privacy Concerns

Setting up Backups Workshop – Protect Your Critical Information Series

Virtual

Do you regularly backup your data? If you answered NO or if you are unsure then your business is vulnerable to cyber attacks. Virginia SBDC Cybersecurity advisor, Tom Stamulis, will show you how to implement the processes and techniques in a how-to workshop to help protect your critical information. This workshop will cover: Backup solutions for both Mac and PC Using external and cloud solutions Backing up Office 365 How to automate your backups Each 45-minute workshop is limited to 15 people. This workshop is set up for small group interaction and discussion. To protect the sensitivity of the information shared, these sessions will not be recorded.

How to Generate Leads Using Digital Marketing Tools

Virtual – Zoom

Turning online activity into sales can boost your revenue and profits. In this roundtable event you will hear from other local business owners about how they use digital media to grow their business. They'll share what tools and process helped them increase the number of prospects in their sales funnel. This live session will cover: What B2B techniques work to attract large enterprise buyers How B2C, social selling and influencers can increase retail sales How to use a customer relationship management system and curated content to merge lead generation and in person prospecting How to use paid social media for special event marketing. Join our panel of SBDC advisors and clients to learn how you can leverage these same tools to drive growth and profitability in your own business.

Encryption Workshop – Protect Your Critical Information Series

Virtual

Do you encrypt your data? If you answered NO or if you are unsure then your business is vulnerable to cyber attacks. Virginia SBDC Cybersecurity advisor, Tom Stamulis, will show you how to implement the processes and techniques in a how-to workshop to help protect your critical information. This workshop will cover: * Encryption solutions for both Mac and PC * Benefits of encrypting critical information Each 45-minute workshop is limited to 15 people. This workshop is set up for small group interaction and discussion. To protect the sensitivity of the information shared, these sessions will not be recorded.

Attracting, Retaining and Reskilling Talent

Virtual

FINDING AND KEEPING THE TALENT YOU NEED TO SUCCEED ‘Attract, Develop, and Retain Quality Employees’ is the mantra of successful CEOs and HR people across the US. Small business often has difficulty in each step of this process. This webinar will help you design an effective hiring process that is easy to use and results in better applicants and smarter selection tactics. Whether your area is dealing with low unemployment or you have not been able to find the right skills, it offers tips and tactics to succeed. We will cover ways to enhance your current employees’ knowledge and skills as well as to offer re-skilling to address new needs. Retention is a product of hiring the right people up front, then providing them with the coaching and development to succeed and grow. We will cover all of this plus some basic information for those considering allowing remote or hybrid work options. Along with other resources, a link to free “The Small Employers Guide to Effective Hiring” will be included.

Featured Featured

It’s All About the Economic Injury Disaster Loan

Virtual – Zoom

Join Michael Austin, Hampton Roads Small Business Development Center’s Loan Expert, to hear all the updates! He will share the latest COVID EIDL Changes Announced by SBA.

Free

Use YouTube to Grow Your Business

Virtual – Zoom

Let's talk about YouTube! Are you thinking of creating a YouTube Channel? Are you currently using YouTube for your business? Not sure how to get started or how to build your channel? This is the webinar for you. Get best practices for creating a YouTube Channel and compelling video content that promotes your products and services and drives engagement with your brand. In this workshop we’ll discuss best practices for: Why you should have a YouTube channel How to set up a YouTube channel What's important to fill out when uploading a video Making good creative, and how to target and measure the results

Virginia SBDC: VPN Setup

Virtual – Zoom

Do you use VPN for remote workers? If you answered NO or if you are unsure then your business is vulnerable to cyber attacks. Virginia SBDC Cybersecurity advisor, Tom Stamulis, will show you how to implement the processes and techniques in a how-to workshop to help protect your critical information. This workshop will cover: Dangers of Open Wifi How a VPN works How to set up a VPN Commercial VPN options Each 45-minute workshop is limited to 15 people. This workshop is set up for small group interaction and discussion. To protect the sensitivity of the information shared, these sessions will not be recorded. Registration: Tuesday, October 5 at 4pm https://clients.virginiasbdc.org/workshop.aspx?ekey=900410068 Wednesday, October 6 at 12pm, https://clients.virginiasbdc.org/workshop.aspx?ekey=900410067

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